ClicCan®
Over the last few years, the oral pouch market has seen significant growth. This has been powered by the public’s desire for an alternative to smoking and vaping. However, this growth makes the likelihood of ingestion of pouches by children far greater.
Child resistance experts Origin have created a new and innovative packaging solution to prevent this, ClicCan®. To aid the launch of the new product we were approached by the senior marketing team to develop a product brand that sat well within the Origin master brand, create a new look and feel and identify key messaging to resonate with manufacturers.
Following the initial campaign concepts and creation we have gone on to support Origin with the roll out, this has so far included brochures, social content, display packs, label design, exhibition stands and more!