Webcetera

Webcetera are a team of web development experts delivering best-in-class websites, search results, e-commerce, web et cetera. I worked with their founders to develop a new brand identity for their established web development business. We worked with their name, which describes their ability to deliver everything related to website design and development, and developed this into an infinity symbol which represents the infinite nature of the internet. 

The symbol takes shape by linking the c and e in the logo and also as a graphic device which can be used flexibly while maintaining the brand, while also tying into their new strapline ‘everything websites’. Once the direction was decided we worked together to design and build a new website with a variety of interactive features and a unique look and feel.